Privacy Policy

Privacy Policy of MyDrink.

Last updated: Jan 2026

At MyDrinkCreation™, we respect your privacy and believe that the way personal information is handled should be clear, simple and responsible.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit MyDrinkCreation.com, create an account, purchase a course or membership, contact us, subscribe to communications or otherwise interact with MyDrinkCreation.

MyDrinkCreation is operated by 

Jessy Santin, Australian sole trader,

ABN 94 433 456 189

based in Melbourne, Victoria, Australia.

Throughout this Privacy Policy, “MyDrinkCreation”, “MyDrink”, “we”, “our” and “us” refer to MyDrinkCreation and its operator.

This Privacy Policy applies together with our Terms & Conditions and any additional privacy information provided when we collect information from you.

1. Who We Are

MyDrinkCreation™ is an independent digital education and creative platform focused on drink design, food and beverage creativity, hospitality, modern techniques and professional creative education.

You can contact us about privacy at:

Email: hello@mydrinkcreation.com

Instagram: @mydrinkcreation

Business: MyDrinkCreation™

ABN: 94 433 456 189

Location: Melbourne, Victoria, Australia

2. Our Approach to Privacy

We aim to collect only information that is reasonably useful for operating MyDrinkCreation and providing our Services.

We do not want unnecessary personal information.

We use personal information primarily to:

• operate the Website;

• provide accounts and course access;

• process purchases and subscriptions;

• provide customer support;

• communicate with our members;

• improve our Services;

• protect our Website and intellectual property;

• understand how our Website is used;

• send marketing where permitted;

• prevent fraud and misuse; and

• comply with legal, tax, accounting and regulatory obligations.

We do not sell customer personal information as a business model.

3. Information We May Collect

The information we collect depends on how you interact with MyDrinkCreation.

Account and identity information

When you create an account or purchase access, we may collect information such as:

• your name;

• email address;

• account details;

• username or account identifier;

• country or region;

• billing information;

• subscription information; and

• other information necessary to manage your account.

Purchase and subscription information

When you purchase a course, membership or other Service, we may collect or receive information such as:

• products purchased;

• purchase date;

• purchase amount;

• currency;

• subscription status;

• renewal information;

• payment status;

• transaction identifiers;

• billing country;

• refunds;

• cancellations; and

• payment history.

Payment card information is processed by our payment providers.

MyDrinkCreation does not ordinarily receive or store your complete card number, security code or full payment credentials.

Course and membership information

Where available through our platform, we may process information relating to your use of purchased

Services, including:

• your membership status;

• courses associated with your account;

• access history;

• account activity;

• course progress or interaction information;

• login information; and

• other information necessary to provide and manage your access.

Communications

If you contact us by email, contact form, social media or another communication method, we may collect:

• your name;

• email address;

• social media username;

• the content of your message;

• attachments you choose to send;

• information about your account or purchase; and

• our correspondence with you.

We use this information to respond to you, provide support and maintain appropriate records of important customer communications.

Newsletter and marketing information

If you subscribe to updates or otherwise consent to receive marketing communications where required, we may collect:

• your name;

• email address;

• subscription preferences;

• marketing consent information;

• unsubscribe information; and

• information about interactions with communications where our email provider makes this functionality available.

Website and technical information

When you use our Website, certain technical information may be collected automatically by our Website platform, security systems, analytics tools or similar technologies.

This may include:

• IP address;

• approximate geographic location derived from an IP address;

• browser type;

• device type;

• operating system;

• referring website;

• pages visited;

• date and time of visits;

• Website interactions;

• session information;

• cookie identifiers; and

• technical information used for security, diagnostics and analytics.

The information available to us depends on the technologies and privacy choices enabled for your visit.

4. Information We Generally Do Not Need

MyDrinkCreation does not intentionally request sensitive personal information such as:

• medical records;

• political beliefs;

• religious beliefs;

• sexual orientation;

• biometric information;

• government identity documents; or

• detailed financial account information.

Please avoid sending sensitive personal information unless it is genuinely necessary for a specific request.

If unnecessary sensitive information is provided to us, we may delete or restrict its use where reasonably appropriate.

5. How We Collect Information

We may collect personal information:

Directly from you

For example when you:

• create an account;

• purchase something;

• subscribe;

• complete a form;

• contact us;

• request support;

• participate in a survey;

• provide feedback; or

• communicate with us through social media.

Automatically

Certain information may be collected through:

• cookies;

• Website analytics;

• server logs;

• security tools;

• payment systems; and

• similar technologies.

Through service providers

We may receive information from companies that help operate MyDrinkCreation, such as our:

• Website and membership platform;

• payment processor;

• email provider;

• analytics providers;

• fraud and security providers; and

• other technology providers.

For example, a payment provider may tell us whether a transaction succeeded without providing us with your complete payment card details.

6. Why We Use Your Information

We use personal information only where we have a reasonable business, contractual or legal reason to do so.

Providing the Services you purchase

We use information to:

• create and manage your account;

• process orders;

• activate course access;

• manage subscriptions;

• process renewals;

• identify purchases;

• provide membership features;

• process valid cancellations or refunds; and

• provide customer support.

Operating and improving MyDrinkCreation

We may use information to:

• maintain the Website;

• identify technical problems;

• understand how people interact with our content;

• improve navigation and usability;

• understand which products and features are useful;

• develop new Services; and

• improve the overall customer experience.

Where possible, we may use aggregated or de-identified information for analysis.

Security and fraud prevention

We may process information where reasonably necessary to:

• secure accounts;

• detect suspicious activity;

• prevent fraud;

• investigate payment problems;

• prevent unauthorised account sharing;

• prevent scraping or automated misuse;

• protect our intellectual property;

• investigate serious breaches of our Terms; and

• maintain the security and integrity of our Website.

Communications and customer support

We use contact information and communication history to:

• respond to enquiries;

• provide support;

• resolve technical issues;

• communicate about purchases;

• provide account information;

• send important subscription information; and

• manage disputes or complaints.

Legal and business obligations

We may retain or use information where necessary for:

• accounting;

• taxation;

• financial reporting;

• record keeping;

• compliance with lawful requests;

• consumer protection obligations;

• fraud prevention;

• dispute resolution;

• establishing or defending legal rights; and

• other obligations imposed by applicable law.

7. Legal Bases for Processing

This section is particularly relevant where the European Union GDPR, UK GDPR or another law requiring a legal basis for processing applies.

Depending on the situation, we may process personal information because:

It is necessary to perform our contract with you

For example:

• processing your purchase;

• creating your account;

• providing course access;

• managing your subscription;

• processing cancellation instructions; or

• providing purchase-related support.

We have a legal obligation

For example, we may need to retain transaction records for tax, accounting, legal or regulatory purposes.

We have a legitimate interest

Where permitted by applicable law, we may process information where reasonably necessary for legitimate business interests such as:

• protecting our Website;

• preventing fraud;

• securing customer accounts;

• improving our Services;

• understanding Website performance;

• managing customer relationships;

• responding to enquiries;

• protecting intellectual property; and

• establishing or defending legal claims.

Where this basis applies, we consider our interests together with the rights and reasonable expectations of the people involved.

You have given consent

We may rely on consent for activities such as:

• certain marketing communications;

• non-essential cookies;

• certain analytics or advertising technologies; or

• another optional use clearly presented to you.

Where processing relies on consent, you may withdraw that consent subject to applicable law.

Withdrawing consent does not affect processing that lawfully occurred before consent was withdrawn.

8. Payments

Payments for MyDrinkCreation products are processed using third party payment services, including Stripe.

When you enter payment information, it may be provided directly to the payment processor rather than stored directly by MyDrinkCreation.

Payment providers may process information such as:

• your name;

• billing information;

• email address;

• payment method information;

• transaction information;

• fraud prevention information; and

• technical information associated with the transaction.

Payment providers operate under their own privacy terms and may independently process certain information for payment security, fraud prevention, legal compliance and other purposes described in their privacy documentation.

9. Squarespace

MyDrinkCreation.com is operated using Squarespace.

Squarespace provides infrastructure used for areas such as:

• Website hosting;

• customer accounts;

• course or membership access;

• online commerce;

• forms;

• Website analytics;

• subscription management; and

• other Website functionality that we choose to enable.

As a result, information submitted through the Website may be processed or stored through Squarespace systems.

The exact information processed depends on how you interact with the Website and which Squarespace functions are enabled.

10. Other Service Providers

We may use trusted third party providers to perform functions necessary to operate MyDrinkCreation.

These may include providers of:

• payment processing;

• Website hosting;

• membership management;

• email delivery;

• analytics;

• cloud storage;

• customer communication;

• accounting;

• security;

• professional advice; and

• other business technology.

We aim to give service providers only the information reasonably required for the relevant service.

Service providers may also have their own legal obligations and privacy policies.

11. Sharing Personal Information

We do not publicly disclose personal information simply because you are a customer.

We may disclose or make personal information available where reasonably necessary to:

Service providers

Companies that help us operate MyDrinkCreation may process information on our behalf or in connection with providing their services.

Professional advisers

Where necessary, information may be provided to accountants, tax advisers, lawyers, insurers or other professional advisers.

Legal and regulatory authorities

We may disclose information when we reasonably believe disclosure is required by applicable law, court order, regulatory requirement or another valid legal process.

Protecting rights and safety

We may disclose information where reasonably necessary to investigate fraud, security incidents, serious abuse, unlawful activity or threats to our Website, business, users or rights.

Business restructuring

If MyDrinkCreation is later incorporated, sold, transferred, reorganised or becomes part of another business structure, relevant information may be transferred as part of that legitimate business process, subject to applicable privacy law.

12. International Processing and Transfers

MyDrinkCreation is based in Australia but operates online using international technology providers.

As a result, personal information may be processed, stored or accessed in countries outside your own.

These locations may include:

• Australia;

• the United States;

• countries in the European Economic Area;

• the United Kingdom; and

• other locations in which our service providers or their approved sub processors operate.

Data protection laws may differ between countries.

Where applicable privacy law requires safeguards for international transfers, we rely on appropriate mechanisms used by us or our service providers, which may include contractual data protection safeguards, recognised transfer mechanisms or other legally permitted arrangements.

13. Cookies and Similar Technologies

MyDrinkCreation.com uses cookies and similar technologies.

A cookie is a small piece of information stored on or accessed from your device when you use a website.

Cookies may be used for purposes including:

Essential functions

These are used for functionality such as:

• Website security;

• account login;

• authentication;

• checkout;

• subscription functions;

• remembering necessary settings; and

• other functions required for the Website to operate.

Analytics and performance

Where enabled and permitted, these technologies may help us understand:

• Website traffic;

• popular pages;

• navigation patterns;

• technical performance; and

• how visitors interact with our Website.

Marketing or other optional technologies

If we use advertising, social media or similar optional technologies, those technologies may collect information subject to your consent or other requirements under applicable law.

Where required, non-essential cookies will be controlled through our cookie consent system.

You may be able to accept, reject or manage categories of non-essential cookies using the Website's cookie controls.

You can also control certain cookies through your browser, although disabling essential cookies may affect Website functionality.

14. Marketing Communications

We may send you marketing communications where you have consented or where another lawful basis permits us to do so.

Marketing may include information about:

• new courses;

• Pro Studio;

• new lessons;

• educational content;

• MyDrinkCreation news;

• promotions; or

• other relevant MyDrinkCreation Services.

You can unsubscribe from marketing emails using the unsubscribe function contained in the communication or by contacting us.

Unsubscribing from marketing does not prevent us from sending necessary transactional or service communications relating to your account, purchase, subscription, security or another existing relationship with us.

We may retain limited information necessary to record your unsubscribe preference so that we do not accidentally add you back to the relevant marketing list.

15. Social Media

MyDrinkCreation operates accounts on social media platforms, including Instagram.

If you interact with us through a social platform, that platform may independently collect and process information about you according to its own privacy practices.

We may receive information that you choose to provide through:

• direct messages;

• comments;

• tags;

• mentions;

• replies; or

• other interactions.

Information sent through social media may be retained where reasonably necessary to respond to you, manage a business relationship, document customer support or protect legitimate business interests.

16. How Long We Keep Information

We do not intend to retain identifiable personal information indefinitely without a reason.

The period for which information is retained depends on:

• why it was collected;

• whether your account remains active;

• whether you have an active subscription;

• legal and tax record-keeping requirements;

• accounting requirements;

• security requirements;

• dispute or chargeback periods;

• contractual requirements;

• whether information is necessary to establish or defend legal rights; and

• whether you have requested deletion.

For example:

Account and membership information may be retained while your account is active and for a reasonable period afterwards.

Purchase and transaction records may be retained for the period required for accounting, taxation, financial and legal obligations.

Marketing information may be retained until you unsubscribe or until we no longer have a lawful reason to retain it.

Support communications may be retained for a reasonable period where useful for customer service, dispute resolution or business records.

Security and fraud records may be retained where reasonably necessary to protect the Website, customers and business.

When information is no longer reasonably required, we may delete, anonymise or de-identify it, subject to technical and legal limitations.

17. Security

We take reasonable steps to protect personal information against:

• loss;

• misuse;

• unauthorised access;

• unauthorised disclosure;

• alteration; and

• inappropriate destruction.

Our Website uses encrypted connections and established third party technology providers.

We also take reasonable operational steps to protect account and business information.

However, no online system, storage method or internet transmission can be guaranteed to be completely secure.

You are responsible for protecting your own account password and should not share your login credentials with another person.

If you believe your account or information may have been compromised, please contact us.

18. Data Breaches

If we become aware of a personal information breach, we will investigate the situation and take reasonable steps to contain and address it.

Where applicable law requires notification to affected individuals, regulators or other authorities, we will make the required notifications.

19. Your Privacy Rights

Depending on where you live and which privacy laws apply to you, you may have rights relating to your personal information.

These may include the right to:

• request access to personal information we hold about you;

• request correction of inaccurate information;

• request deletion of certain information;

• withdraw consent where processing relies on consent;

• object to certain processing;

• request restriction of certain processing;

• request portability of certain information;

• opt out of direct marketing; and

• make a complaint to an appropriate privacy or data protection authority.

These rights are not absolute.

For example, we may need to retain certain information despite a deletion request where it is reasonably necessary for legal, accounting, taxation, fraud prevention, dispute resolution or other lawful purposes.

We may need to verify your identity before completing a privacy request.

20. Accessing or Correcting Your Information

If you would like to access or correct personal information held by MyDrinkCreation, contact:

hello@mydrinkcreation.com

Please explain what information you are asking about so we can respond efficiently.

We may request reasonable information to confirm your identity before providing access or making a significant change to an account.

We will respond within the timeframe required by applicable law.

21. Deleting Your Information

You may ask us to delete personal information where applicable law gives you that right.

Deletion may not always mean that every record can immediately be removed.

We may need to retain certain records where reasonably necessary for:

• taxation;

• accounting;

• fraud prevention;

• financial reporting;

• chargebacks;

• dispute resolution;

• legal claims;

• security;

• compliance with applicable law; or

• documenting previous privacy or marketing preferences.

Where information cannot reasonably be deleted, we may limit its use where appropriate.

Deleting personal information may also make it impossible for us to continue providing an account or Service that relies on that information.

22. Your Marketing Choices

You may unsubscribe from promotional emails at any time.

You can normally do this through the unsubscribe link included in our marketing communications.

You may also contact:

hello@mydrinkcreation.com

We will process marketing opt-out requests in accordance with applicable law.

You may continue to receive necessary service messages relating to purchases, account access, billing, security or subscriptions.

23. Your Cookie Choices

Where our cookie consent system is available, you can use it to manage non-essential cookies.

Depending on your browser, you may also:

• delete stored cookies;

• block certain cookies;

• prevent future cookies; or

• change tracking preferences.

Please remember that blocking cookies required for authentication, payment or account functionality may prevent parts of MyDrinkCreation from operating correctly.

24. Automated Decision-Making

MyDrinkCreation does not ordinarily use personal information to make decisions about you that produce legal or similarly significant effects based solely on automated processing.

Technology may be used for ordinary functions such as fraud detection, payment security, spam filtering, analytics and account security.

Where applicable law gives you additional rights regarding automated decision-making, those rights remain available.

25. Children

MyDrinkCreation is primarily designed for adults, hospitality professionals, creatives and people seeking professional food and drink education.

We do not intentionally seek to collect personal information from children who are not legally able to provide the necessary consent for an online service in their jurisdiction.

Alcohol-related educational material is intended only for people legally permitted to access or work with such material in their location.

If you believe that a child has provided personal information to us inappropriately, contact us at:

hello@mydrinkcreation.com

We will review the situation and take appropriate action.

26. External Links

MyDrinkCreation may link to external websites, research, services, social networks, products or other resources.

We do not control the privacy practices of websites operated by third parties.

When you leave MyDrinkCreation.com, the privacy policy of the external service applies to information it collects.

27. International Privacy Rights

MyDrinkCreation is operated from Australia and serves customers internationally.

Privacy rights differ between countries.

Where the Australian Privacy Act 1988 and Australian Privacy Principles apply to our activities, we will handle personal information consistently with applicable obligations under those laws.

Where the EU General Data Protection Regulation applies to our processing, we will respect applicable GDPR rights and obligations.

Where the UK GDPR or UK data protection legislation applies to our processing, we will respect applicable rights and obligations under that regime.

Other local privacy laws may also provide you with rights that cannot be removed by this Privacy Policy.

Nothing in this Privacy Policy is intended to restrict a privacy right that applicable law says cannot be restricted.

28. Privacy Complaints

If you believe we have handled your personal information incorrectly, please contact us first.

Email:

hello@mydrinkcreation.com

Please provide enough information for us to understand your concern.

We will review legitimate privacy complaints and aim to resolve them reasonably and transparently.

Depending on the law applicable to you, you may also have a right to complain to a privacy or data protection regulator, including an appropriate Australian, European, UK or other local supervisory authority.

Contacting us first does not remove your right to contact an appropriate regulator.

29. Changes to This Privacy Policy

Our Website, technology and Services evolve over time.

We may update this Privacy Policy where necessary to reflect:

• changes to our Services;

• new technology providers;

• different ways we use information;

• legal or regulatory changes;

• security developments; or

• changes to our business operations.

The latest version will be published on MyDrinkCreation.com with its updated date.

Where a change materially affects how we use personal information and additional notice or consent is required by law, we will take appropriate steps.

30. Contact Us

For privacy questions, requests, complaints or concerns:

MyDrinkCreation™

Operated by Jessy Santin

ABN: 94 433 456 189

Melbourne, Victoria, Australia

Email: hello@mydrinkcreation.com

Instagram: @mydrinkcreation

Website: MyDrinkCreation.com

We believe privacy should be understandable.

If you have a question about how your information is used, contact us and we will do our best to provide a clear answer.

Take care and stay creative.
MyDrinkCreation Team :)